Some of our potential users (publicus) have expressed a will to know more about our service. That’s a very natural reaction to something new, that seems interesting and talks to you. - You want to know more. That’s also an indication that we are doing something good.  As we have chosen to go public and actually encourage conversation (relations), we need to take part of it.

How to explain Yooba then? Jonas Gabriel did a good description at the discussion board over here. It’s not saying all, and to avoid tautology; I won't have another go. And to keep things on the transparent road; it’s very hard to explain all, right now, in this context.

We are putting the final touches to the elevator pitches and all, but we really need to visualise the service to explain and illustrate its capabilities and features. And it’s not ready to go public. Yet.

But, we’ll definitely put out some mock-ups soon. I don’t know what I can get, but hopefully it can illustrate and give some new insight to our service. And yes, a second film is under production. It should be more pedagogical and informative.   

Tags: pr, facebook, yooba, transparency, caliban