Google has been voted the highest ranking internet company by the 2007 Harris Interactive Reputation Quotient study. Google now climbs higher than Microsoft, primary due to their workplace environment. The study contains various categories, where Google gets quite high votes in all of those.

Additional findings from the survey are that companies that are taking an active role in managing their reputation are seeing results. These results can be related to the increasing use of blogs and social networking channels. I wonder what the odds for Google might be for next year. I think their successful and fast rise means they need to take an alternative role from their “underdog status” that they’ve been holding for some time.

Tags: online reputation, google, microsoft, social media